PepBoys

Monthly internal publication sent to retailers that features promotions, services, corporate and public communications.

This project should have sucked. This ‘newsletter’ was decades old. Associates never read it. The process of managing and compiling all the content was archaically complicated. The legacy files/job were a hot mess.

I was excited at the prospect of designing/directing a regular publication that could improve and strengthen the internal communications across the business. I’m proud of championing and spearheading a highly streamlined publication process and a complete design/content overhaul on this project.